BuzzFeed founder and CEO Jonah Peretti: The full interview | Code Media

BuzzFeed founder and CEO Jonah Peretti, who helped Arianna Huffington launch The Huffington Post in 2005, started his next viral content play, BuzzFeed, in 2006. The company has gone on to pioneer the mix of breaking news, entertainment and shareable content that so many others have copied.

But now “the media is in crisis,” Peretti says, arguing that Facebook and Google have distorted the media ecosystem by hoovering up most of the digital ad revenue and putting “high-quality creators at a financial disadvantage.”

Last year, BuzzFeed missed its revenue goals and laid off some employees, and since then, the head of its news group has spoken with potential investors about spinning out the news operation.
So what’s the future of one of the biggest media companies out there? Find out in our interview from Code Media.


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(Source: Recode,