Social Native's Chief Growth Officer Jeff Ragovin on the Future of Influencer Marketing

Ragovin explains to cheddar's Jon Steinberg that the company's goal is to "make advertising not suck." He wants ads to not only be relevant, but also to be cost-efficient. Instagram, Twitter, and Snap are all significant platforms for delivering this kind of content, says Ragovin.

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(Source: Cheddar, https://www.youtube.com/watch?v=c0ru4Q4H7Zs)
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